The dream of Keralites with the best in programming through the widest Television network gave birth to GRAND KERALA BROADCASTING Ltd. named as RAJ NEWS MALAYALAM CHANNEL. We are in the media industry with the sole commitment of providing objective news and wholesome entertainment to the people. Our entertainment and news programs, movies, songs, games and features find their way to the world over, not just through the traditional media platforms of free tv, radio, cinema, record and print, but also through newer media technologies like cable, satellite, internet and mobile.
There is no stronger bond than family. As the media network that reaches more Keralites anywhere in the world, we play our role in bringing Keralites together as one family sharing hopes and dreams, joys and pains. By exchanging knowledge, upholding our values and celebrating our triumphs, we inspire one another to become better persons living more enriched lives.
We embrace the dynamism of our business with our fiery passion for creation and keen interest in technological possibilities. And within this dynamic environment, we have also embarked on a path of organization building, process re-engineering and greater fiscal responsibility. We have put in place regular organizational reviews for technical, managerial and leadership competence development to ensure organizational strength for the many exciting challenges ahead. We have institutionalized changes that require greater pre-planning and rationalization of production as well as other business processes leading to greater efficiencies and accountability.
A sense of heroism and patriotism among our audience was also enhanced by our News and Current Affairs programs. Empowerment was also what we had to offer with our wide variety of programmes including Lifestyle, Devotional Songs, Health Plus, Cinema Hits, Celebrity chat, Food and Foodie etc. We delighted our markets with a broad range of knowledge and information relevant to their life choices and lifestyle options.
We also evaluated our human resources against our present and future organizational needs. We laid down the ground work for the hiring and nurturing strategies for our high potential talents, writers, artists, business professionals, and technical personnel as we prepare the future management and leadership of Raj News Malayalam.
We will remain strong because we are firmly dedicated to a mission of service to the Keralites. We perpetually touch their lives, they continually give us their trust, we mutually bring out the best in us. Now and always.